The new formula of The Customizable Ultra-Care Lipstick is based on 89% care ingredients and includes lily extract with regenerating properties, providing exceptional comfort. The design of this lipstick has entered a new era, featuring refillable cases and a double mirror, showcasing the expertise of the house of Guerlain. The new Rouge G cases are compatible only with the new customizable ultra-care lipsticks.

Iconic Velvet Finish

This next-generation velvet formula features an exceptionally lightweight texture that doesn't weigh down the lips and offers 16 hours of comfort. It smooths and envelops the lips with unparalleled softness for a velvet matte finish that lasts 12 hours. Rouge G Velvet comes in a unique palette of shades designed for all styles and skin tones, while high-performance pigments are carefully incorporated.

Rich Care

The formula of Rouge G Velvet includes an exclusive complex with lily flowers and sweet almond oil that offers smoothing, moisturizing, and plumping properties. It protects the lips and enhances their regeneration.

Eco-Friendly Design

Rouge G has been transformed into a dazzling gold jewel with a secret double mirror. The manufacturing process has been optimized to reduce CO2 emissions by 30% compared to previous generations of cases.

Customizable Lipstick

For your first Rouge G purchase, choose a shade and a case to create the complete lipstick-jewel. For subsequent purchases, select a new shade or a new case according to your preference.