The PENTAX 17 was developed based on the PENTAX Film Camera Project, an idea first announced in December 2022, where RICOH IMAGING revealed that it planned to develop and market a new PENTAX brand film camera.
The popularity of film cameras has surged in recent years—especially among young photographers who are experiencing this type of camera for the first time—due to the unique, somewhat nostalgic atmosphere that is so different from that of digital cameras.
Contrary to this recent trend, the ability to transfer the expertise and technology of experienced specialist engineers to their younger colleagues for the development of film cameras is diminishing every year, because digital cameras now constitute the overwhelming majority of photography.
The PENTAX 17 was developed using a vast amount of expertise and technology that RICOH IMAGING/PENTAX had accumulated over the years, with specialists and younger engineers working closely together. The camera was designed to allow photographers to express their originality and creativity, leaving some room for manual operation, rather than making it a fully automatic camera.
It allows photographers to fully enjoy the world of film cameras—the origin of photography. It is an ideal model not only for film camera enthusiasts who have been enjoying photography for years but also for young photographers who are excited and want to try film photography for the first time.
In addition to the distinctive image quality created only by a film camera, this new model provides users with the fun and excitement of manually operating the camera, which is unique to film photography, such as manually winding the film using the film advance lever and manually setting the focus range with the zone focusing system.