The House of Dior dreamed of dressing women's smiles for all occasions. Rouge Dior fulfills this desire, thanks to a technological achievement:

• 16 hours of wear: Forget lipsticks that leave marks on clothes or skin. The color remains stable, intact, and vibrant.
• 16 hours of comfort: Its delicate and creamy texture blends with the lips until you forget you're wearing it. Enhanced with a matte glow, it provides intense results without weighing them down.

This durable innovation was made possible thanks to the expertise of the Dior labs, which combined their best compatible ingredients to ensure color uniformity and adherence without compromising the natural elasticity of the lips.

Dior is committed to sustainable beauty: Rouge Dior Forever reveals a "clean" formulation with a strict selection of ingredients. The peony flower extract, which helps lips maintain their natural hydration, is of natural origin.

From discreet nudes to bold reds, the 28 shades created by Peter Philips cover all desires and styles:

• 999 Forever Dior: the ultimate red that enhances every woman.
• 100 Forever Nude Look: a new interpretation of the 1947 New Look's greige.
• 720 Forever Icone: a deep dark pink-brown.
• 525 Forever Chérie: a lighter pink-brown.

Application Instructions:

• 1. Prepare your lips by applying the Rouge Dior Balm.
• 2. Use the Dior Contour lip pencil in the same shade as the lipstick.
• 3. Apply Rouge Dior Forever directly to the lips and let it dry.