Although the first one I bought turned out to be defective and stopped working after the first month, causing me to lose several vacation photos, this specific memory card has a lifetime warranty and performs exceptionally well!
It has fast write speeds and even faster read speeds.
It requires support from the device (card reader, camera, camcorder, etc.) for UHC-I technology.

Pros: particularly fast for videos, capacity, and lifetime warranty
Cons: price