It foams and the smell is amazing (creamy, with sweet citrus notes), but it doesn't last. I have untreated, curly hair and it didn't help with defining the curl. It wasn't bad, but I would only buy it on sale. The price doesn't match the quality.

My hair is undyed, brittle, with thick strands. I did not like this shampoo at all. Although it created a lot of foam (with a neutral scent), it made my hair frizzy. I felt like it was stripping my hair, no matter what conditioner or hair mask or hair oil I used, the condition wouldn't improve. They were dehydrated and dry.