The books are intended for ages 3+. However, we read them with my daughter (20 months old) with great pleasure and interest. First, we got the Christmas one, and after her excitement, we got the whole series. The illustrations are average to good (I consider B. Davies' illustrations better, for example) but they don't seem to discourage the child.

The entire series of the book How to Hide a Lion is very good and it is important to see authors who continue to create fairy tales that are equal to or better than the first book in the series. It is highly recommended both this and the rest of the series! For those of us who have memories from England, there is a bonus in the illustrations capturing moments of our lives there :)